About Us

The La Paz Store aspires to become the premier online destination for Latino, Latinx, and Chicano-inspired merchandise, featuring independent artisans, women-owned businesses, social justice-inspired and activist art, and products that celebrate the history and ongoing impact of the farmworker movement. Our goal is to offer visitors an authentic retail experience that reflects the rich cultural heritage, civic engagement, and artistic expression connected to the United Farm Workers, notable leaders of the farmworker movement, the Chicano Movement and the broader Civil Rights movement.